Inspired by the nostalgic exuberance of the 1970s, Saint and Sofia’s latest campaign, ‘Après Ski’ encourages a vibrant atmosphere of energy and ardor. Capturing an imaginary snapshot in time, the campaign is set within a ski chalet in the 1970s; a tongue-in-cheek era known for its bold fashion and flare. It’s the perfect setting for a late winter campaign that celebrates alpine chic and our last campaign of the A/W21 Season. As we look to the future, we’re nostalgic for the past - if nothing but for a brief escape from the present. This ‘home away from home’ setting mirrors this month’s versatile sports luxe range; featuring a wide range of pieces that can be dressed up or down. As always, comfort is at the forefront of our pieces - with this collection adding bold pops of colour and retro-inspired patterns to a wardrobe that will see you through the rest of this season and beyond.

Inspired by the nostalgic exuberance of the 1970s, Saint and Sofia’s latest campaign, ‘Après Ski’ encourages a vibrant atmosphere of energy and ardor. Capturing an imaginary snapshot in time, the campaign is set within a ski chalet in the 1970s; a tongue-in-cheek era known for its bold fashion and flare. It’s the perfect setting for a late winter campaign that celebrates alpine chic and our last campaign of the A/W21 Season. As we look to the future, we’re nostalgic for the past - if nothing but for a brief escape from the present.